Tuesday, September 25, 2018

Presentations point to the power of persuasion


Students in professor Mary Freday's class presented posters recently in which they "pitched" a product  either one they invented or an existing one  and explained the choices they made when designing their advertisement.

Students had to use persuasive language in their poster. But beyond that, creativity was encouraged!

In three-minute presentations based on the posters, students had to cover the following points:

  • Why did they choose this product?
  • What is great about the product?
  • Explain why they designed the ad they way they did.
See more photos in our Facebook album.